Building network marketing teams that last is incredibly difficult in North America (specifically USA). This may sound a bit harsh, but I have not seen Amway break a single Diamond in the USA in 2 decades (it was brought to my attention recently that there was 1, but I have not verified this). The reason teams are difficult to keep together, even with the promoting of events, is because building a business entirely offline is not attractive to most people in this country. And as much as leaders may complain that the internet has ruined this industry in some circles, it doesn’t change the fact that the marketplace is an entity all of its own; it’s not up to us to determine what’s best for the marketplace, it’s our duty to find out how they want to be marketed to and then meet that desire. Building solely offline gets tiring and the vast majority of people simply don’t want to burn the rubber off the tires any more. Now don't get me wrong, building a local team can be extremely powerful (I do it in fact), but if you are not leveraging the power of the internet then your method of marketing may not be attractive to most prospects. Additionally there are a lot of companies that have embraced the internet, and since most people go to the web for information it is easy for Amway reps to get discouraged and explore other options when they find out a business can be built online. Again, don't get me wrong, there's nothing wrong with the local offline approach, but it's best when combined with the internet.
I used to be an Amway and NuSkin distributor. I think the biggest problem with this type of business now is that, everyone knows about it and have heard about it. There are so many many companies just like this and many more coming into the market. People are just plainly sick of hearing MLM product proposals. I do see a problem with this type of business but if your committed and willing to work hard, I can see that you will be successful. I am not one who want to continue pressuring people to buy and make the minimum purchase to get my commission. Many fail because they value friendship over their business and they don't want to constantly hound their down-line to make their monthly quota.
Even so, among the DeVoses’ skeptics, there are those who strike a hopeful, if cautious, tone. “I think Mrs. DeVos could potentially be a really good secretary of education if she allowed parents and school districts to make policy at the local level,” says Daniel Quinn, executive director of the Great Lakes Center for Education Research and Practice, a nonprofit that receives a portion of its funding from the National Education Association. “But at the same time, I’m concerned.”