How do they sell those products? Not in retail stores – Amway distributors can only sell their products directly to the public, or to other Amway distributors. This may not seem so bad until one considers that the price point for many Amway products has been reported to be about twice that of similar products found in retail stores. Or that in blind tests, Amway products often score poorly.
Their vertically integrated supply chain is one of longest in the industry. In addition to running plants, they own organic farms. They have farms in Brazil, Mexico, and the state of Washington where they grow and harvest key botanical ingredients like echinacea, spinach, alfalfa, watercress, and cherries. They then take those products and manufacture intermediates. Cherries, for example, are processed for Vitamin C. These intermediates they both use in their own products and sell to other companies.