"The two years I was supposedly building my Amway business, I lost nearly $10,000 on tapes, seminars, books, gas, and traveling expenses for out-of-town seminars. My earnings? Less than $500 total. Since I was unemployed -- and pretty much unemployable for any nonburger-flipping job -- those $10,000 came exclusively from my grandmother, who was also my biggest (and only) Amway customer, buying expensive, 'concentrated' Amway products she didn't need, every month to support me."
In July 2007, a lawsuit was filed by IBS (Internet Business Solutions), owned by Quixtar Emeralds Henry and Sue Skaggs, naming Bill and Peggy Britt, Paul and Leslie Miller, Rocky Covington, Kevin and Beth Bell, and Britt World Wide, all of whom are Emeralds and above in Quixtar, as defendants. The suit alleges that the Skaggs, having developed a software system to allow for direct order fulfillment of tools to their downline, received approval from Britt to continue the development of the software program for eventual rollout to all of BWW (a tool system within Quixtar). During this time, the Skaggs state that they carried the burden of the development costs. According to the lawsuit, Bill Britt stated in 2005 that the program would not be rolled out across BWW. The Skaggs then claim they were de-edified by their upline. The suit alleges breach of contract, racketeering, and intentional interference with economic relations.[citation needed] In response, the defendants claimed that no contract was entered into and challenge the lawsuit on various other legal grounds.[citation needed]
I love their laundry soap, but hate the fees you have to pay. You either have to become a distributor for the company, which is quite expensive, or pay a much higher retail price. There is no loyal customer program or incentive to continue ordering. They also always seem to be high pressure sales people who continuously pester you until you join. There were quite a few products that we liked, such as some of the protein bars and energy drinks. Then they decided to make some changes to those items that we no longer cared for.
The huge settlement and payments to victims follows other actions againt Amway.  Government regulators in England several years ago sought to close down Amway for defrauding consumers in that country. Criminal charges have also been brought in one state in India against Amway. And Amway is also being sued for deception and fraud in Canada by Canadian consumers.
The new Amway Center was unveiled in 2010 after a long recovery project for the old Amway Arena was abandoned. It was funded in large part by the Amway Center's home team, the Orlando Magic. The Magic have played at Amway (then the Amway Arena) since 1989 when they defeated the then-champion Detroit Pistons in an exhibition game. Since then, the Amway Center has hosted NCAA tournament games, hockey championships, the NBA All-Star game, and countless other major sports events.
In July 1996, Amway co-founder Richard DeVos was honored at a $3 million fundraiser for the Republican Party, and a week later, it was reported that Amway had tried to donate $1.3 million to pay for Republican "infomercials" and televising of the GOP convention on Pat Robertson's Family Channel, but backed off when Democrats criticized the donation as a ploy to avoid campaign-finance restrictions.[73][76]
That's because this form of marketing relies on what Ken McDonald, regional vice president at Amway North America, calls "high touch." This is what amounts to the need for agents or distributors to reach out and touch people they personally know, in order to make a sale. Almost all Amway sales start with face-to-face contact between people familiar with each other" (Inter@ctive Week).
One Republican who caught the DeVos family’s ire was Paul Muxlow, a realtor and former educator elected to the state house in 2010, representing a mostly rural district in southeast Michigan. Muxlow was a dependable conservative, but disliked the idea of eliminating the cap on the number of charter schools. While he was fine with charter schools in underserved communities, he said he couldn’t support them in rural areas—“It would kill those districts,” he explained to the Detroit Free Press in 2014. When the cap elimination came before the state Legislature in 2011, it passed with Muxlow voting against it. The following year, when he ran for reelection, he faced a blitz of attacks from GLEP, which didn’t even need his district, but spent just under $185,000 to take him out in the primary. Muxlow won by just 132 votes.

Touch base with your potential leads, downline, and other marketing resources as often as possible. Keeping your relationships alive can not only get you new sign-ups, but also open you up to resources that your colleagues will find as they run their business. If you're willing to share with them, they'll usually return the favor. This will help others to realize the truth that the Amway Pyramid Scheme is a myth.
They encourage new participants to start eating healthy and work-out — big surprise, taking care of yourself feels good — however, those who have been in a funk for a long time might attribute their new health and self-esteem boost to Amway rather than positive diet and lifestyle changes. Then they have recruits set goals, make vision boards, and sell them on the dream that they’ll “be retired in 2 to 5 years”. Amway is a pyramid scheme, but it’s masked under the real positive live changes subscribers make.
It may come as a surprise to Jessica and Richard, but 50% of all people are below average. IBOs are successful only if they exploit those that are feeble minded enough to buy Amway's crappy products: i.e cleaning products loaded up with salt. No ethical person would consider doing this. If the average IBO income is only about $200 and the median a lot less ~$30, then the scam is obvious! Perhaps Richard and Jessica always load up on Lotto tickets because the potential return is huge. Richard loves to focus on the good stuff and gets blinded by the false hope. Don't be a sucker, MLM is a scam.
I think of my family’s time in Amway as achievement tourism. We left reality for a moment and believed the impossible was possible. My dad still wonders if there’s more he could have done, if there’s a way for him to have succeeded in Amway – admitting in the next breath that there isn’t. My parents tried everything. At each turn, the people they thought were supposed to be helping them – their upline, yes, but really the overall structure of the Amway Corporation itself – actually stood in their way. They built dreams and worked to achieve them, but the only people who benefited from their work were the people already on top.
The embarrassing jerk was my parents’ upline, Vincent, who had Emerald status. I don’t remember this man. My dad says, ‘He was a creepy guy, just an incredibly creepy guy. I don’t know how else to describe him . . . You actually felt, after being around the guy, that you needed to take a shower. Nobody wanted to be around him. He was a jerk, he was a liar. Just a despicable person.’
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“We believe this is going to be the heart of this downtown sports and entertainment and arts district,” Martins said. “Anchored at one end by the Dr. Phillips Center and on the other end by Camping World Stadium with this development and the Amway Center being at the heart of it all. I do believe that type of development can attract a major event to any one of these facilities.”

Rich and Jay set up shop in Rich’s basement selling Liquid Organic Cleaner, or L.O.C., Amway’s first original product. With their trust in each other and the support of their loving wives, they’re able to weather all bumps on their ride to the top, including the first federal investigation of Amway, by the Federal Trade Commission in 1975. In a chapter of his memoir titled ‘The Critics Weigh In’ (in Part Two, called ‘Selling America’), Rich says of the suit, ‘[We] considered the suit another government misunderstanding of business principles and an attack on free enterprise.’
Aubrey, the facts that you stated basically just tells us you failed and because you couldn't figure it out it is a scam grow up and realize life is not easy.... Mag, Playing professional sports works and makes people lots of money but not every does it, Why? because not everyone have the ability to do things others can do. Same bodes for the MLM business, most people don't have enough patients to Reap what they sow. Basically I use to be in Amway, I left because I needed to focus on getting my life together, I admit I was failing at the business and wasn't making money but the people around me including my Downline (Aubry) were very successful and was making more than I was. I left to get my life situated this is only a scam to those who are ignorant enough to think there is only one way to do things.
Bottom line: If you have an entrepreneurial spirit, Amway may not be the place for you due to the company politics. Sort of ironic, since the Amway business thrives on the entrepreneurial spirit of the distributor force. But, if you are looking to just go to work every day, maintain the status quo, get paid fairly, and live a balanced life, than Amway is great!
Aubrey, the facts that you stated basically just tells us you failed and because you couldn't figure it out it is a scam grow up and realize life is not easy.... Mag, Playing professional sports works and makes people lots of money but not every does it, Why? because not everyone have the ability to do things others can do. Same bodes for the MLM business, most people don't have enough patients to Reap what they sow. Basically I use to be in Amway, I left because I needed to focus on getting my life together, I admit I was failing at the business and wasn't making money but the people around me including my Downline (Aubry) were very successful and was making more than I was. I left to get my life situated this is only a scam to those who are ignorant enough to think there is only one way to do things.
In 1982, Amway co-founders, Richard M. DeVos and Jay Van Andel, along with Amway's executive vice president for corporate services, William J. Mr. Discher Jr., were indicted in Canada on several criminal charges, including allegations that they underreported the value of goods brought into the country and had defrauded the Canadian government of more than $28 million from 1965 to 1980.[140][141][142][143] The charges were dropped in 1983 after Amway and its Canadian subsidiary pleaded guilty to criminal customs fraud charges. The companies paid a fine of $25 million CAD, the largest fine ever imposed in Canada at the time. In 1989 the company settled the outstanding customs duties for $45 million CAD. In a 1994 article authored by DeVos, he stated that the guilty plea was entered for technical reasons, despite believing they were innocent of the charges, and that he believed that the case had been motivated by "political reasons".[144]
Amway and its founders have long had deep ties to the Washington D.C., and particularly the Republican Party. The current House basically has a minor Amway caucus with five former distributors and Amway has been one of the largest donors to the Republican Party since the early 1990s. DeVos’s son, Dick, ran for governor of Michigan in 2006 and his wife, Betsy, is currently the Secretary of Education in the first Trump administration. She has speculated that the DeVos family has donated around $200 million to Republican candidates.

"We were warned never to use the name Amway on the phone; even while showing the business plan, the name would be one of the very last things mentioned. The explanation from our 'sponsors' was that people in the past have misused the name 'Amway,' and people should get a chance to know the 'new Amway' without being prejudiced from things they might have heard."


The recently published book, No One Would Listen, by whistle blower, Harry Markopolos, dramatically describes how SEC regulators ignored his alerts and allowed the Bernard Madoff Ponzi scheme to grow to enormous proportions. Their failure to act caused harm to thousands more people, despite his written and detailed warnings, which he brought to the agency five separate times over an eight-year period of investigating the scam. Additionally, the news media such as the Wall Street Journal and Forbes magazine also failed to respond to his evidence which he offered them. Madoff was apparetnly treated as “too big to expose.”
There were some rational explanations for Josh’s behavior. To recruit others, he needed the propaganda talents of his upline World Widers, who made it clear that their underlings had to be “fanatical about personal use,” and even held this up as an index of a distributor’s positive attitude. Another rationale was provided by the well-worn anecdote, often retold in the first person, about the distributor who missed a new Performance Bracket by a few dollars when a little bit more personal use could have taken them over the edge. The story always ended, “Well, you better believe I never made that mistake again!”
In Western Michigan, what matters isn’t how Amway is run, but what the DeVoses have done for the community. Drive through downtown Grand Rapids, Michigan’s second-largest metropolis, and the family’s contributions are omnipresent. There’s the Helen DeVos Children’s Hospital. A few blocks west, hugging the Grand River that bisects the city, you’ll find the sleek DeVos Place Convention Center, the DeVos Performance Hall and the Amway Grand Plaza Hotel. Across the water, the campus of Grand Valley State University is anchored by the spacious Richard M. DeVos Center. A few blocks north is the DeVos Learning Center, housed at the Gerald R. Ford Presidential Museum. (You would be forgiven if you assumed that DeVos, not Ford, had been president.)
The family is also heavily invested in right-wing politics, earning comparisons to the Kochs for the enthusiasm with which they back Republican candidates like Newt Gingrich, Rick Santorum, Jeb Bush, Scott Walker, and Marco Rubio, and their sizable donations to ultraconservative organizations like Focus on the Family and the Family Research Council, both of which promote Christian value-based public policy such as anti-abortion legislation and bans on same-sex marriage. In 2014, the DeVoses donated in the six figures to Michigan-based conservative think tanks including the Acton Institute for the Study of Religion and Liberty, which promotes free market economics within a Christian framework, and the Mackinac Center for Public Policy, also a supporter of free market economics. Elsewhere, conservative organizations that received DeVos funding of over a million dollars each include the American Enterprise Institute, another free market think tank; the Alliance Defending Freedom, the right’s preeminent legal defense fund; and the Heritage Foundation, which promotes free market economics and ‘traditional American values.’
[7]A “Direct Distributor” is one whose group does 7,500 PV or more in monthly sales (which is almost $25,000 a month in U.S. currency, a far more daunting figure which the artificial PV currency helps to disguise). Direct Distributors are entitled to order directly from Amway without going through their upline sponsor, as the lower ranks must do. Once you are a Direct Distributor, your group is no longer nested in your sponsor’s. From then on your sponsor gets only a straight 4 percent cut (the “Leadership Bonus”) of your group’s sales. You accrue more bonuses by lining up DDs under your direct sponsorship: six DDs make you a Diamond, twelve a Double Diamond, twenty a Crown Ambassador.

[11]At the top, the multi-multi’s seem to attain a Zen of conspicuous consumption. Brad Duncan, brother of the great Double Diamond Greg Duncan, described seeing a dusty Rolls Royce among the many cars in the garage of his upline mentor, Ron Puryear; when he asked what he paid for it, Ron answered, “I don’t know. Whatever the sticker price was.” Brad took him to task for this, until Ron lectured: “That dealership is somebody’s livelihood—somebody with a family. I’m not so hard up that I need to haggle the food out of a child’s mouth.” Brad was chastened, realizing that only small minds pay attention to sticker prices.


Disappointments like this got Sherri down, and keeping her outlook positive was beginning to strain even World Wide Dreambuilders, LLC. At one First Look, Dave Duncan (Greg and Brad’s father, a straight-talkin’ Montanan who had given up a successful construction business to build dreams with Amway) reassured her with a timeline he drew on the eraser-board showing that you could make millions within ten years. Afterwards, however, during the mingling—while Dave warned a young couple that, sure, some brain surgeons did well, but only the ones at the top—Sherri started eyeing the evening’s hosts with despair. They were crosslines, Direct Distributors who had broken 7,500 PV with an all-out one-summer campaign. Sherri, almost beside herself, insisted that Josh, Jean, and I have a meeting to “figure out what we’re going to do. Because we’ve got to do something!”
Richard DeVos and Jay Van Andel who was based in Michigan founded Amway in 1959. Today Amway conducts its business through a number of companies in more than eighty countries worldwide. In 2012 Amway was rewarded the no. 25 position by Forbes for being one of the largest private companies in the U.S. By the year-end in 2012, more than $11 billion sales were recorded, making Amway one of the most successful network marketing companies that have been in business for well over 50 years.
Georgia put the game away by halftime with a 42-7 lead that included three touchdown passes from sophomore quarterback Jake Fromm, another from freshman signal caller Justin Fields as well as his first career rushing touchdown, and a 100-yard rushing performance from junior tailback Elijah Holyfield, the first of his career as well. Sophomore wideout Jeremiah Holloman turned in a breakout performance with three grabs for 90 yards and a touchdown.
Methodology: Source Euromonitor International Limited. Claim verification based on Euromonitor research and methodology for Amway Corporation conducted from May through June 2018. Euromonitor determined the highest possible total historical sales of the leading global and/or regional Amway competitors and eliminated those whose total sales are less than double that of Amway's own stated historical total bonuses paid out to distributors historically. Of the remaining companies, Euromonitor eliminated companies whose average share of bonuses and cash incentives paid out totals were less than 70% of Amway's stated historical total of bonuses. No companies remained after this stage. To the extent permissible, Euromonitor does not accept or assume responsibility to any third party in respect of this claim.

Days after the 2012 election, Dick DeVos picked up the phone and rallied Republican lawmakers to pass right-to-work in lame duck while they still had the votes, reportedly promising financial support to those members who would find themselves facing tough reelections and suggesting he would back primary campaigns against those who didn’t step in line. “There’s one family who gets these people elected, and consequently, you can assume they can get them unelected, too,” says Gretchen Whitmer, who was the state Senate’s Democratic leader at the time.


Like my friend, I was struck by the fairy tale numerology that invested even tennis shoes with a mythic charge. In Amway, extravagant desire is the motive force: To desire what your upline has, even those things that nobody could realistically hope for, is what keeps the scheme in motion.[11] Josh and Jean’s wish list, as well as the many other “visualization” exercises involved in dreambuilding, was simply part of their training to ever more expansively want. But to what end? What desire had propelled them into Amway in the first place?


For dinner before a game, there are a number of options at the arena. One thing to keep in mind is that Loge ticket holders are also entitled to dinner at Jernigan's Restaurant on the Club Level and have the exclusive option to reserve a table from 5:30 - 6:30 pm as premium ticket holders. Regardless of when you're going, reservations are recommended.
I work in the car business. Most people in the US can't reasonably afford the vehicles they drive. People are getting more and more upside down in cars. Terms are getting longer, down payments smaller, most trades have negative equity and inflation is increasing the cost of cars while wages aren't rising proportionately. I have money but I avoid paying bills or interest. I could pay cash for a lot of new cars today but I drive a 2000 year model family sedan I payed $1900 for. I have good ac, comfortable seats, it's reliable, I have aftermarket Bluetooth, it's all power etc, good stereo and a very low cost of ownership. I pay less than $40/month for insurance.New cars just aren't the best investment. New cars are rapidly depreciating status symbols. I'm well off but don't care to advertise it. If you have so much money that you can afford it go for it but the truth is that most people can't afford what they have. I'm not just talking about poor people with new Sentras or Rios but mostly middle class people. If they make $24,000 they buy a $20,000 car, if they make $48,000 they buy a $40,000 car and if they make $80,000 they buy two $50,000 vehicles.
Occasionally, though, it can be useful to mention poverty in a certain context. Inspired by the personal and business philosophies of DeVos and Van Andel, Cross spent the ten years after writing Commitment to Excellence researching the two men, culminating in his 1995 self-help book Choices with Clout: How to Make Things Happen – by Making the Right Decisions Every Day of Your Life. Much of the book is compiled from interviews with the Amway founders and top-level distributors. In a passage about excellence, Van Andel outlines the proper way for an Amway distributor to rationalize the issue of poverty:
There was a silver lining for the DeVoses, albeit one not immediately apparent. They had established a purity test for fellow Republicans: Had they supported Prop 1? And in unintentionally contributing to Senator Abraham’s loss, they had created a scenario in which, once Engler was term-limited in January 2003, the state GOP would be without any marquee statewide officeholders. No governor. Neither U.S. senator. An attorney general and secretary of state without any previous statewide experience.

Amway was founded in 1959 by two fellows by the name of Richard DeVos and Jay Van Andel who are based in Michigan.  Today Amway do business through number of companies all around the world (More than eighty countries).  In 2012 Amway was actually rewarded the number 25 position by Forbes for being one of the largest private companies in the United States.  In fact, more than $11 billion dollars with of sales were recorded, making Amway one of the most successful Direct sales or network marketing companies that have been in business for well over 50 years.
Ten years after she watched her husband give a concession speech, Betsy DeVos was unveiled as President-elect Donald Trump’s pick for secretary of education. Across the country, public-school advocates and teachers’ unions expressed almost unanimous horror: One of the most effective advocates for breaking down the rules and protections for public schools and teachers would soon be the nation’s most powerful education policymaker.

My parents and I were solidly middle class when we collided with Amway. We owned our home. We lived in a safe neighborhood where I could play outside without supervision and walk home alone after the sun went down. We always kept an excess of food in the house. I got new shoes whenever I outgrew my old pair. I received new toys when my old ones broke and new books when I finished reading the ones I had. I went to gymnastics practice four times a week, singing lessons once a week, camp over the summer, and back-to-school shopping in the fall. We didn’t need Amway.
Listen to Rosemarie and Otto Steiner-Lang, who joined Amway in the hope of funding their own construction company and now run their Amway business full-time: ‘We have found in Amway the independence we were looking for. This business is a doable and affordable solution for the problems in the labor market today. Amway, which represents free enterprise perfectly, postulates and promotes the initiative of the individual, reducing the burden on the public social system.’
During the registration process for a new IBO, Quixtar contracts clearly inform prospective IBOs that BSM are optional and that the producers and sellers of the BSM may make profit or loss from their sale (like any other business).[17] This is also publicized on Quixtar websites.[51] Quixtar's Business Support Materials Arbitration Agreement (SMAA) requires the immediate seller of BSMs to buy-back materials, which were purchased only for personal consumption within a 180-day time frame, on commercially reasonable terms, upon request of the purchaser. BSMs purchased for inventory or to be sold to others downline are not covered by the buy back policy.[10]

Sometimes we brought along a camera and took pictures of one another walking around the houses. We saw two or three in a day and then took the film to be developed. Back in our three-bedroom, we looked at the photos together, then stored them in fresh albums. In the photos, we wore the same outfits while the houses around us changed. We were the proud owners of three beautiful homes, the photos said – or this was one big home. One monstrous behemoth of a home comprised of three mansions smashed together.
The huge settlement and payments to victims follows other actions againt Amway.  Government regulators in England several years ago sought to close down Amway for defrauding consumers in that country. Criminal charges have also been brought in one state in India against Amway. And Amway is also being sued for deception and fraud in Canada by Canadian consumers.
At the time, it seemed like a dead end for a neophyte political candidate. In reality, it was the opening of a new avenue the DeVoses followed to far greater political influence, reshaping Michigan politics and the national Republican scene. “I think that loss really solidified the idea in the DeVoses’ minds that the real way to get what you want is to be behind the scenes,” says Susan Demas, publisher of Inside Michigan Politics.
He ended with a Wizard of Oz motif, reminding us to stay positive and focused: “You have to stick to that yellow brick road. Just like Dorothy. She followed it all the way to the Emerald City—and picked up three legs along the way! You know what? The Wizard of Oz is really an Amway movie!” The crowd erupted in laughter and cheers. In the midst of their long applause, they seemed to have forgotten what the Wizard turned out to be.
At the heart of Amway is the love of ‘free enterprise’ – an equal-opportunity system in which determination alone is the path to achievement. If you have a dream, Amway says, and you try hard enough to achieve that dream and let nothing stand in your way, then success is guaranteed. That is the promise of what Rich DeVos calls ‘Compassionate Capitalism’ – helping people help themselves.
Such pandering to heartland values has (along with record-breaking donations from Rich DeVos) endeared Amway to the Republican Party. But the company has also had its share of critics. In the seventies a succession of defectors charged that The Business (as the faithful call it) was a pyramid scheme, a fraudulent enterprise that made money by recruiting new members and channeling their fees to higher-ups in the organization. A 1979 Federal Trade Commission investigation concluded that Amway was not in fact a pyramid scheme—only that some of its claims to prospective distributors were overly optimistic—because most of its revenue came from sales of actual products.[1] But that didn’t end the company’s troubles. During the Reagan years, Amway was the butt of jokes and the target of exposes. Senior distributors set up private “distributor groups,” organizations dealing in motivational materials and notorious mass rallies.[2] Dexter Yager, founder of the Yager Group, was known to leap around stages brandishing a giant gold crucifix.
So what? What’s your point? Today you can also order condoms online from stores that offer them! You sound just like the people you say business owners involved with Amway call jealous. Your review is just pathetic but then if Amway was not for you, you just got to move on in life and focus on something you have passion for. Spending time to rant against Amway will not make you money, you will only lose your time and what better you could have done instead!

As global leaders in phytonutrient research, skincare, water and air purification advancement, nearly 1,000 Amway scientists, engineers and technicians collaborate to create new products that support IBOs and the needs of their customers. The company’s global research projects influence not only Amway’s product development, but also contribute to the larger R&D community.

But unlike E2020, which catered to the executive class, Scott offered salvation to the common worker, the middle-level manager, the petit bourgeois professional. Moreover, he offered them something so entrepreneurial, so Third Wave, so purely capitalist that it transcended Darwinian struggle, allowing people to escape into early retirement. He held up a copy of Success magazine trumpeting the “Young and Rich in America.” “It’s still possible to make it in this country,” he declared. “There’s no hammer and sickle over this deal yet!”
High-ranking Amway leaders such as Richard DeVos and Dexter Yager were owners and members of the board of Gospel Films, a producer of movies and books geared toward conservative Christians, as well as co-owners (along with Salem Communications) of a right-wing, Christian nonprofit called Gospel Communications International.[74][85][87][88][89] Yager, interviewed on 60 Minutes in 1983, admitted that he promotes Christianity through his Amway group, but stated that this might not be the case in other Amway groups.[90][need quotation to verify]

The Amway Center is a sports and entertainment venue in Orlando, Florida, located in the Downtown area of the city. It is part of Downtown Orlando Master Plan 3: a plan that also involves improvements to Camping World Stadium and the completion of the Dr. Phillips Center for the Performing Arts.[4] The arena is home to the Orlando Magic of the NBA, the Orlando Solar Bears of the ECHL,[5] and hosted the 2012 NBA All-Star Game, plus the 2015 ECHL All-Star Game.
Amway's time in business has not been without controversy. The multi-level company is not new to dealing with lawsuits. One lawsuit in the last ten years resulted in Amway paying $56 million to settle a case alleging it operates a pyramid scheme. Amway agreed to the deal to close a 2007 class-action suit. Here are some of the accusations Amway has received in its more than 50 years of business:
Dick DeVos, on stage with his wife, echoed her sentiments with a lament of his own. “The church—which ought to be, in our view, far more central to the life of the community—has been displaced by the public school,” Dick DeVos said. “We just can think of no better way to rebuild our families and our communities than to have that circle of church and school and family much more tightly focused and built on a consistent worldview.” 

I loved the days when we’d go to the Bayou Club as a family. We began going immediately after joining Amway, when I was in second grade. The development was new, still under construction. There was space between the houses and the far stretch of the golf course undulating luxuriously around them. Model homes rose from the landscape like castles, bigger than any houses I’d ever seen – and vacant. Never occupied. Empty dreams, waiting to be filled.
Disguising the upward flow of fees within a downward flow of commissions definitely has its advantages. One of the decisive factors in the 1979 FTC decision exonerating Amway from allegations of pyramiding was that most of its revenues came from product sales, not from enrollment fees. The assumption is that those sales are based on rational consumer choices—made on the basis of price and quality—and that the money paid into the bonus system is not an extraneous surcharge, but merely the portion other corporations would pour into their marketing budgets. Amway claims, in fact, that it’s able to save even its small time distributors money by avoiding things like pricey mass advertising. These savings are the source of the alleged wholesale 30 percent Basic Discount that every distributor is supposed to enjoy even before the bonuses kick in.
Methodology: Source Euromonitor International Limited. Claim verification based on Euromonitor research and methodology for Amway Corporation conducted from April to May 2012. Euromonitor studied ten leading direct selling companies in Brazil, as provided by Amway, and through interviews with company distributors and company employees Euromonitor tried to determine if any of the companies had implemented an internal Facebook page exclusive to distributors that provides tools for customization, retailing and content management. None of the ten leading direct selling companies had this capability at the time of the research. To the extent permissible, Euromonitor does not accept or assume responsibility to any third party in respect of this claim. Further information is available upon request.
‘Shorts are fine here, jeans are fine. Casual attire, golf attire, tennis,’ says Dale. ‘What we train our staff on here, constantly, is the difference between a country club and a normal restaurant. We have a membership: they’re paying X amount of dollars just to walk in the door and come have a hamburger. So, we encourage the staff to make introductions if there are two members sitting here and they don’t know each other. To get them involved, help them meet each other, help them make friends – because that’s what’s going to make them participate more and stay members longer. It’s like a church. Like trying to get your congregation active and engaged and involved.’
In a breakfast speech to volunteers at Holland Christian Schools on May 12, 1975, Ed Prince warned that lazy and neglectful U.S. citizens were not doing their fair share, forcing the government to, as a Holland Sentinel article described it, “play an increasingly larger role in our daily and personal lives.” (You don’t have to listen too hard to hear an echo of Ed Prince in his daughter, Betsy. “[For welfare recipients] to sit and be handed money from the government because they think a job like that is beneath them,” the heiress sighed to the Detroit Free Press in 1992. “If I had to work on a line in a factory, I would do that before I would stand in line for a welfare check.”)
Richard DeVos and Jay Van Andel who was based in Michigan founded Amway in 1959. Today Amway conducts its business through a number of companies in more than eighty countries worldwide. In 2012 Amway was rewarded the no. 25 position by Forbes for being one of the largest private companies in the U.S. By the year-end in 2012, more than $11 billion sales were recorded, making Amway one of the most successful network marketing companies that have been in business for well over 50 years.
Amway’s leading brands include Nutrilite™ vitamin and mineral dietary supplements and Artistry™ skin care and cosmetics. In addition, the company offers the eSpring™ water purifying system; Legacy of Clean™ environmentally-conscious home cleaning products, and Atmosphere™ home air treatment systems, among others. Amway business owners across the globe build their businesses on these brands.

“We formed the DeVos Family Council, which is made up of our children and their spouses and meets four times a year. The Family Council just approved a family constitution that essentially captures our family mission and values. … The Family Council also articulates how the family will work together in managing our shared financial interests and our philanthropy.
Josh felt that duplication worked in the other direction as well. If he emulated the multi-multi-millionaires (“multi-multi’s” for short) above him—and did exactly what they said they had done—he would succeed as they had. In his mind, his interests were already merged with theirs. He would boast of their accomplishments, tell me how their bonuses just kept “getting better and better all the time!” For him, of course, bigger bonuses for uplines simply meant a more powerful drain on his income. But that kind of self-defeating “stinking thinking” missed the point, as far as Josh was concerned. By “visualizing” great wealth, by worshiping great wealth, and by imitating the consuming habits of the great and wealthy, he would somehow obtain great wealth.

Thanks to the DeVoses, Michigan’s charter schools enjoy a virtually unregulated existence. Thanks to them, too, the center of the American automotive industry and birthplace of the modern labor movement is now a right-to-work state. They’ve funded campaigns to elect state legislators, established advocacy organizations to lobby them, buttressed their allies and primaried those they disagree with, spending at least $100 million on political campaigns and causes over the past 20 years. “The DeVos family has been far more successful not having the governor’s seat than if they had won it,” says Richard Czuba, the owner of the Glengariff Group, a bipartisan polling firm in Michigan. “They have, to some degree, created a shadow state party. And it’s been pretty darn effective.”
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