Amway and its sister companies under Alticor reported sales of $8.6 billion in 2017.[1] It conducts business through a number of affiliated companies in more than a hundred countries and territories. Amway was ranked No. 29 among the largest privately held companies in the United States by Forbes in 2015 based on revenue, and No. 1 among multi-level marketing companies by Direct Selling News in 2016.[6][7][8]
Amway’s founders also created a cult-like environment within the company and among its distributors. Combining evangelical undertones and self-help motivation, they have managed to sell their idea as much as their actual products. Distributors are strongly encouraged to attend seminars and events that can cost thousands of dollars. Both DeVos and Van Andel are best-selling authors and have inspired copycats across the country.
Like my friend, I was struck by the fairy tale numerology that invested even tennis shoes with a mythic charge. In Amway, extravagant desire is the motive force: To desire what your upline has, even those things that nobody could realistically hope for, is what keeps the scheme in motion.[11] Josh and Jean’s wish list, as well as the many other “visualization” exercises involved in dreambuilding, was simply part of their training to ever more expansively want. But to what end? What desire had propelled them into Amway in the first place?
Before we get into a detailed discussion on whether Amway is a Ponzi scheme or not, it is important to understand how Amway and other multi-level marketing(MLM) companies go about their business. An MLM company like Amway appoints independent distributors to sell its products. Amway sells products like diet supplements, toothpastes, shampoos, multi-purpose liquid cleaners, soaps, grooming products etc. These distributors are not employees of the company. They make money by selling Amway products.
Rich and Jay go into business together selling Nutrilite vitamins, an early multilevel marketing scheme for which Jay’s second cousin and his parents are already distributors. When Nutrilite goes kaput in 1948 after an FDA crackdown on their ‘excessive claims’ regarding the products’ nutritional values (about which Rich only says, ‘Until then, there had been no official government position on what type of claims could be made about dietary supplements’), he and Jay strike out on their own – the American way. They can do it! We know they can!

A money circulation scheme is essentially a Ponzi scheme. A Ponzi scheme is a fraudulent investment scheme where the money being brought in by newer investors is used to pay off older investors. The scheme offers high returns to lure investors in and it keeps running till the money being brought in by the newer investors is greater than the money needed to pay off the older investors whose investment is up for redemption. The moment this breaks, the scheme collapses.

We took photographs of one another inside our dreams: Here I am, a skinny nine-year-old posing proudly next to a kidney-shaped pool. Here’s my mother in a pair of khaki shorts and a Hawaiian shirt descending a marble staircase. And my father, two thumbs up, lying on a king-sized canopy bed. We visualized, yes – but then we went one step further and made visual. We stepped inside our dreams, literally.


Amway is a good company and has helped a lot of people worldwide already which should be because they existed since 1959(?). There’s just one thing I did not like and that was when some top distributors introduced their own training seminars and made it a part of Amway. Then some uplines made it compulsory to attend these meetings which are not free but on one hand you’ll get trained. Some distributors just gets hyper-excited acting queer instead of thinking business-like. It’s up to you how you’ll behave. Their products are mostly good. Surely, you’ll not earn if you don’t work it out. Of course, prospecting is part of it just like any other business. Then the business presentation, then closing the deal or have the prospect sign up. It doesn’t end there. You have to guide your distributors until they can made it on their own. Just like any distribution business, you have to check how your dealers are performing. Have a business mindset and hardworking attitude and you cannot avoid earning.
I’m betting it’s more likely than not that someone you know — or should I say, used to know — has also gotten involved with Amway. The company is ubiquitous and seems to be infiltrating even the most rational social circles. If someone has recently invited you to coffee because they’re looking for cool people to help them run their “business”, chances are you’re in danger of becoming an Amway target.
In this Presidential election, companies that cut their labor costs by engaging in offshoring have come in for heavy criticism. Amway, one of the world’s largest direct selling companies, is a U.S.-headquartered global company that would be hard to criticize on these grounds.  Many of their products that are largely sold overseas, actually leverage “Made in America” as a key selling point.
The problem for Amway distributors (or any other genuine MLM company) entering the game late is that it is difficult for them to sponsor new distributors. It is also difficult for them to sell Amway products given that there are so many distributors already operating in the market and they have selling relationships in place. Also, products sold by MLM companies typically tend to be more expensive than similar products being sold in the open market, making it more difficult to get customers willing to buy.
Amway's eSpring water filter was introduced in 2000. According to Amway, it was the first system to combine a carbon block filter and ultraviolet light with electronic-monitoring technology in the filter cartridge and it became the first home system to achieve certification for ANSI/NSF Standards 42, 53, and 55.[53][54] According to Amway, eSpring was the first water treatment system to receive certification for all fifteen NSF/ANSI 401 contaminants which include pharmaceuticals, pesticides and herbicides.[53][55] The company also claims that, in addition to these 15 contaminants, eSpring is certified for more than 145 potential contaminants, including lead and mercury.[53]
Another reward of the Gomez family’s success was flexibility. Vicky credits their involvement with Amway for enabling the couple to be present in their kids’ lives, while instilling the importance of working hard and giving back. Their example has influenced the next generation, inspiring their eldest son, Adam Jr., to found a nonprofit organization called The Road to Help, which provides blankets to the homeless in the Los Angeles area.
Amway has been in business for more than fifty years, and they seem to pay to their IBOs according to their compensation plan. Besides, they appear to have a positive online reputation. The customers are amazed with their customer service that involves pleasant and polite people who are always there to resolve any problem you might have. It is extremely easy to sign up and make an order. This professional and big American company offers a huge selection of useful products and a lot of benefits. The purchases usually arrive very fast and feature high quality. These include products from nutrition to bath, beauty and home.
I would rather attend training that are proven success from people that I know are reputable. I have attended a meeting with a “mentor” and then the first house meeting. Not for me. I can build big business elsewhere not through this pyramid. First of all I have no problem buy the products from my own store, but they do tell you to get a whole new group of like minded people, which gurus do, that are not on your same agenda.
Julie Matuzak, the DeVoses’ foe from the 2000 voucher fight, disagrees strongly with DeVos’ appointment but concedes the couple has good intentions. “I do believe they have a deep-seated belief in quality education for all children,” says Matuzak. “They see it as a continuum of public education that includes everything—private schools, parochial schools, charters, public schools. But they believe in the market force as the rule of the universe.”

Others Receiving Votes: Texas A&M (5-3) 167; Cincinnati (7-1) 116; South Florida (7-1) 87; Michigan State (5-3) 48; Wisconsin (5-3) 41; NC State (5-2) 40; Northwestern (5-3) 40; Miami (FL) (5-3) 38; Georgia Southern (7-1) 32; Oklahoma State (5-3) 31; UAB (7-1) 24; Stanford (5-3) 21; Auburn (5-3) 21; Oregon (5-3) 20; San Diego State (6-2) 16; Buffalo (8-1) 14; Army West Point (6-2) 13; South Carolina (4-3) 11; Iowa State (4-3) 6; FIU (6-2) 6; Virginia Tech (4-3) 5; Duke (5-3) 3; Pittsburgh (4-4) 3; Boise State (6-2) 2

[2]Nowadays, nearly all Amwayers identify with a “distributor group.” Dream Night, in fact, was arranged not by Amway, but by World Wide Dreambuilders LLC, which is constituted by the downlines of Crown Ambassador Bill Britt. These groups, which do the heavy lifting of building and inspiring downlines, have no legal connection to Amway (as indicated by the disclaimers on the back of tickets for Dream Night and every other World Wide function I attended: “This event is produced and offered independently of Amway Corporation and has not been reviewed or endorsed by Amway”). The corporation uses the legal independence of distributor groups to its advantage. In a class-action lawsuit brought by former Amwayers charging Amway Corporation, World Wide head Bill Britt, and Dexter Yager with fraud and price-fixing, Amway claimed that it was itself, in effect, a victim of Britt and Yager’s tactics—and thus not liable. (The case has since been settled out of court.)


The Amway Center is a sports and entertainment venue in Orlando, Florida, located in the Downtown area of the city. It is part of Downtown Orlando Master Plan 3: a plan that also involves improvements to Camping World Stadium and the completion of the Dr. Phillips Center for the Performing Arts.[4] The arena is home to the Orlando Magic of the NBA, the Orlando Solar Bears of the ECHL,[5] and hosted the 2012 NBA All-Star Game, plus the 2015 ECHL All-Star Game.
Ackman says Herbalife is a pyramid scheme because the only way people can make any money is by recruiting others, not by selling the company’s protein shakes. Herbalife says its business model is on the up and up because it is selling a real product to consumers who sign up more to get product discounts than to become part of a recruiting network. Parloff, after months of investigation, came down more on Herbalife’s side than Ackman’s, though in truth, that’s just his best guess. The F.T.C. wouldn’t talk to him, either.
Prior to Downtown Master Plan 3, the Orlando Magic's ownership, led by billionaire Amway founder Richard DeVos and son-in-law Bob Vander Weide, had been pressing the City of Orlando for a new arena for nearly ten years. Amway Arena was built in 1989, prior to the recent era of technologically advanced entertainment arenas. With the rush to build new venues in the NBA (and sports in general), it quickly became one of the oldest arenas in the league.
Josh also showed signs of breakdown. After the presentation he took his customary position near the speaker, a hand-held recorder jutting provocatively from his hip; but because he wasn’t in Dave’s downline, he wouldn’t be able to accompany him to dinner. Josh claimed that it was at such dinners that speakers, unfettered by FTC restrictions, could reveal “the good stuff.” He proposed tailing Dave to the restaurant: “They couldn’t stop us, could they?” When Jean talked him out of this, he became desperate to simply “go somewhere and meet people.” Jean reminded him it was a school night for her. “Well, maybe we should talk to the hotel staff,” he suggested.
In 2010, Amway reached a settlement reportedly valued at $100 million in a California class action lawsuit filed by three former distributors who claimed the company was operating as a pyramid scheme. In addition to paying the plaintiffs and their attorneys, the company announced in a letter to its employees that, as part of the settlement, it was taking action to address many of the concerns raised in the case. Among the actions taken were tripling investments in IBO education programs and more than doubling the number of professional trainers, such as the Yagers, across the country. A year after the California case was settled, Amway offices in India were raided for the second time among multiple complaints about the company’s practices and its upper-level distributors. The following year, they were raided again, and the CEO of Amway India was arrested for fraud.
I notice only one person has indicated any sort of income ($500/week – WOW!!) – but without stating their expenses. My sister (in Australia) has been involved in this for decades and has made nothing, despite co-opting several others into the fold. I had to quickly learn to ask what she was inviting me to before I accepted any invitations and eventually had to tell her not to ask me to any more Amway things. Then she started on my fiance.

Greed and power-lust, to be sure. But also something larger, more desperate. Americans have, after all, worked progressively longer hours since the Vietnam War; and job insecurity is a hallmark of our E2020 future. Amway promises to transcend the excesses of capitalism by wholeheartedly indulging them. At a time when realistic, collective solutions are off the docket, it’s no surprise that people are turning to miracles. In this way, Amway is not so different from other mutations of the American Dream: the notion that grassroots entrepreneurs will save the urban poor, that the stock market will save Social Security, that casinos will fund our schools. All of these schemes offer salvation while preserving a core myth of capitalism: that the instruments for distributing wealth are also responsible for creating it. Or as Double Diamond and Überparasite Greg Duncan put it at Dream Night in a talk about Washington bureaucrats dividing up the social pie, “I make pies!”


Rallies begin with a ritual called “crossing the stage,” in which distributors who have attained a new bonus level go up to receive their commemorative pin and shake hands with a Diamond. From the crowd of about five hundred, two couples “crossed” at the 1,000 PV level (the lowest warranting a pin) and received a standing ovation from the audience. From the stage, the host then called out all the levels from 1,500 PV to 7,500 PV. Nobody emerged from the audience—which, nonetheless, remained on its feet applauding. The host kept cajoling, “C’mon, there’s plenty of room up here,” as if it were shyness that was keeping people away. It was the archetypal Amway moment: a crowd giving a standing ovation to nobody.
According to this article, “The way that you’re actually going to make residual income is by sponsoring people into a downline. Yes, this means that you are going to need to get really good at recruiting your friends and family into the business to become an active distributor just like you.” This means that if you’re looking to make it to the top of the Amway hierarchy, you’re going to need to create a large network of IBOs underneath you, and earn a commission off of each sale they make. In other words, creating recurring monthly income occurs not necessarily by selling Amway products, but by recruiting others to sell them for you. And this simply can’t be avoided, because in order to begin selling Amway products, you’ll have to sign up under an existing IBO, who will make money off each of your sales.
The Coaches Poll began selecting the "Top 20" teams on a weekly basis during the 1950-1951 college football and basketball seasons. For the 1990-1991 football and basketball seasons, the poll expanded to a "Top 25," and it has retained this format since. It was initially published by United Press – known from 1958 as United Press International (UPI) – from 1950 thru 1990, followed by USA Today/CNN from 1991 thru 1996, USA Today/ESPN from 1997 to 2004, and USA Today from 2005 to the present.
Directly across the state from my family, on Florida’s Atlantic coast, is the Windsor country club. Home architecture here is strictly regulated. Residents drive around on golf carts, on and off the eighteen-hole course. There’s an equestrian center, tennis courts, a concierge, and a gun club. Occasionally Prince Charles pays a visit. This is where you go when you bypass Palm Beach on your way to vacation – there’s no kitsch in Windsor, only the highly refined. Among its residents are retail billionaire W. Galen Weston, the Swarovski clan – and the DeVoses, who own three houses here and spend eight weeks a year or more on the waterfront.
Nike and Apple have been partnered for 3 years. They don’t need to market and advertise that to create volume. That’s what we do. Also, amway is designed initially to be part time,no full time. I worked a full time job, while putting in time to build a business online. I don’t need to explain what we make now but it’s enough to make a living. Look up the BBB if you want to do “research”.

Others Receiving Votes: Kentucky 98; Duke 55; South Florida 45; Colorado 41; South Carolina 40; Iowa 36; Washington State 35; Brigham Young 30; Missouri 21; NC State 19; Appalachian State 13; Syracuse 11; California 11; Utah 10; Cincinnati 10; Texas 9; North Texas 5; Troy 4; Minnesota 3; San Diego State 3; Florida 3; Arizona State 3; Houston 2; Tennessee 2; Arkansas State 2; Vanderbilt 2; Fresno State 1.
Others Receiving Votes: Kentucky 98; Duke 55; South Florida 45; Colorado 41; South Carolina 40; Iowa 36; Washington State 35; Brigham Young 30; Missouri 21; NC State 19; Appalachian State 13; Syracuse 11; California 11; Utah 10; Cincinnati 10; Texas 9; North Texas 5; Troy 4; Minnesota 3; San Diego State 3; Florida 3; Arizona State 3; Houston 2; Tennessee 2; Arkansas State 2; Vanderbilt 2; Fresno State 1.
Pyramid schemes have nothing to do with real commercial activity or product sales. Pyramid schemes are a form of financial fraud based on recruiting new people to make investments into a business, and then using those investments to pay the people who joined earlier. In Amway, distributors (Amway Business Owners) make money from the sale of our products – not from recruiting others to join.
They are all the same. They have a shitty product. It's not a product you would seek out and buy. They've got to sell it to you. Many years ago, they figured out that door-to-door salesmen weren't working any more, and eventually too many people had seen glengarry glenn ross. It's not a bad product. But you'd never miss it. So they need to sell it somehow.
Fittingly, my encounter with Amway began during a long-term temp assignment at Andersen Consulting’s ENTERPRISE 2020 project, an ongoing exhibit to which consultants would bring potential clients to scare them about the future. The main attraction was a battery of “industry experts” who produced customized nightmare scenarios to help manufacturing executives from across the globe see the Third Wave coming at them. The experts would discourse gravely about globalization, accelerating technology, managed chaos, self-organizing supply chains, flex-this, flex-that, and nano-everything, eventually arriving at the message of this elaborate sideshow: The future is not to be faced without an Andersen consultant on retainer.
The other way that you can quickly judge Amway is by the profile of their members. Many come from lower middle class religious backgrounds and have recently undergone personal issues (e.g. marital struggles) or boredom that cause them to look for some job that offers an easy way in and a holistic form of management. Many are unwilling to either put in the time that accompanies developing an actual profession (and will thus scoff at higher education) or put in the risk that accompanies creating one’s own business (and will thus scoff at how much the average person works per day.) They’ll often use trigger terms such as “early retirement,” “success,” and “freedom” without ever actually offering anything of substance of what Amway consists of. If anyone questions them – instead of taking time to explain how exactly Amway operates, they will point to a small group of people they know that got rich using Amway or point to all of the businesses that “partner” with Amway . Finally, some are often very protective and defensive of Amway online. You’ll see throughout the comments here (and countless others on blogs criticizing Amway) persons of such stature. You’ll also see that these persons, more often than not, use extremely poor grammar and punctuation, use profanity, and will almost never give an actual counter-argument of substance (but will rather point towards the businesses that partner with Amway, attack other businesses, or direct you to some site ran by Amway members.) Go ahead and see how many of the pro-Amway comments in this blog fit these traits – all of them.
These five distributors now appoint five distributors each. So we now have 25 distributors at the second level. Each of these distributors now in turn appoints five distributors. So we now have 125 distributors at the third level. If the chain continues, at the 12th level we will have around 24.45 crore distributors. This is equal to around 20% of India's population. The total number of distributors will be around 30.51 crore.
You will find yourself being sold a whole life policy by a friend who has one or two "brokers" that they work for, and unspoken is that some of the commission goes to this person - it's structured just like amway, the commissions flow up the chain. There's even an old joke built into the movie groundhog-day. "ned the head! Needlenose ned!" People who know people like ned realize that ned was probably very near killing himself before the main character bought a bunch of insurance from him. 

On one fateful evening in December 2014, I went on Kijiji (I live in Canada) to look for a job and one particular ad caught my attention. This job ad was so vague, and yet so loaded that I filled in my contact details so the person who posted the ad could get back to me. This guy got back to me via the email I filled in and he told about brand new exciting business opportunity. He also sent me a couple of videos showing me people in mansions, beach houses and the rest by exploring this business opportunity in another city.
When I got started with Amway Global back in 2006, like you, I too though at first it was a scam or pyramid scheme. But than I decided just to take the dive because it was working for others. I was told by my upline to build or make a list of all my friends, family members, etc and contact them to sell products and present to them the business opportunity. And if possible, schedule a home event or get them to a local hotel meeting, on a 3 way call, or attend a live webinar presentation.
Amway has been around for 50+ years which has actually resulted in market saturation in most of North America. Throughout this duration it obtained a negative reputation that lasted the lion's share of 2 decades. This resulted in the need to rebrand Amway as Quixtar (throughout the 90s). The baby boomer generation is very familiar with this and several will be fast to discourage their more youthful relative from doing Amway. If you are considering signing up with Amway as well as think this could be imprecise, simply ask an individual in your household in their 50s, 60s, or 70s whether or not they think you will certainly generate cash with Amway, and also why.
As its hands reached “midnight,” the Rolex dissolved into a series of video montages depicting the consumer Shangri-La that our own forthcoming Amway success would open for us. We leered as a day in the life of a typical jobholder—all alarm clocks, traffic jams, and dingy cubicles—was contrasted with that of an Amway distributor, who slept in and lounged the day away with his family. We gawked hungrily as real-life Amway millionaires strutted about sprawling estates (proudly referred to as “family compounds”) and explained that such opulence was ours for the asking. We chortled as a highway patrolman stopped an expensive sports car for speeding—only to ride away a moment later with an Amway sample kit strapped to his motorcycle. Our laughter became a roar of delight as the camera zoomed in on the sports car’s bumper sticker: “JOBLESS … AND RICH!”

The Club Level at the Amway Center -- between the Terrace and the Promenade -- splits into several types of premium seating. There are suites, including the Founders Suite which can accommodate 16 and the larger Presidents Suite, each providing a plush and roomy space from which to enjoy the game. Loge seats are among the most popular though, combining great additions like all-inclusive food and drink with a close-to-the-action feel.


We should also note that Kyritsis lives in Greece, a country just coming through the other side of an intense financial crisis (see: "targeting desperate people", above). Amway is based in Michigan, but they do about 90% of their business outside of the United States. It's not hard to see why: Amway is increasingly well known as a scam in the U.S., and American citizens have an easier time suing the company for unethical business practices. In 2010, Amway settled with disgruntled American customers for $155 million.
And then of course one question always comes up: ‘Should I even have this much wealth in the first place?’ I feel the Lord allocated some money for us to use for our pleasure, some for our ability to experience His world, some for investing to help create economic expansion and job opportunities for others – and of course, some for sharing with those who have a real need.
My name is Matt and I am with the World Wide Group. We have Amway as one of our main distributors. Many people think bad things on Amway because of how Amway reps handled business in the past. Like many other companies however, they’ve transformed the ways of doing business to better suit the entrepreneurs out there. Most people, when trying to start a business pay tens of thousands of dollars trying to get set up just to open shop. This company allows you the opportunity to start your business for very little. Amway has a bad history (I’ll give ya that), but now days they do all the hard work for us. They take care of all the contracts with other companies as well as maintain the cost of organizations for the consumers. If Amway was a sketchy company, do you really think that all these hundreds of fortune 500 companies would be lined up for partner with Amway? Just something to think about. This isn’t a door to door salesman thing, nor is it a sell out of your garage kind of business, unless for whatever reason you want it to be. Starting up with this company allows you to do all the shopping you do anyway at your own store rather than going and giving someone else your money. Everyone that’s looking at this right now already does what I do….only I get paid for it. It’s that simple and true, whether you want to hold onto your opinions or not. When you teach other people how to shop off their own site, that’s when bonus checks start building. You can easily make more money than anyone that signs you up by simple working your business better. It’s not a get rich quick and it can be hard if you’re not a people person, but it’s a solid business if you’re wanting something real, but like any business it takes your efforts to build your dreams. If you’re wanting to build your dreams and are looking at these types of posts, then it’s obvious that you need to change something in your life. Whether your change involves this business or another, I hope you take actions towards building those dreams sooner than later. If you’re interested in taking the next step in you life and want to take a better look at this, then you can email me at s.generator@hotmail.com.... I’m simply here to help. You can visit my website to see what the business looks like. Find the link to partner stores on my site to see what stores partner up with us. www.ampenterprises.mychoices.biz.

My husband rides in the front of the golf cart with Dale; I ride in the back. We strike out over the gently rolling fairways. ‘We’re a longer course,’ says Dale. ‘Total length, if you play from back tees, seventy-one hundred yards. No one, not even the younger guys, play from the tips. I’m just going to show you the prettiest part and then head back so we stay dry.’


The houses in Carlton Estates were a magnitude above those in our old neighborhood, where all of the concrete homes followed more or less the same design. These sat on larger lots and had deeper lawns, and each was entirely unique. There were second and third stories, and sloping, multilevel roofs. There were bamboo thickets obscuring homes from the street. Stone and wood exteriors. Stained glass windows. No sidewalks. No streetlights. 
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